Who oversaw backing up our site?
This is a question that comes up all too often in our line of work. And when no one has the answer- we all get a bit frightened. Having your site continuously backed up is the most secure way to safeguard your information against hackers and awfully bad website crashes. It can happen to anyone, and the fact is, it happens to many. So, whether you have an internal IT team, a trustworthy hosting company, or a digital marketing agency handling your website- backups need to be part of the plan.
Imagine if, within minutes, your entire site disappeared into thin air, and was instantly replaced with rows of foreign text and eerie buttons to click. Years of work and data, time, and money are erased within a matter of seconds. All of this happened because your website was insecure, and you had no service ensuring it was backed up every day.
While this all might seem a bit abstract, it is a very real, concrete problem- one that most businesses will face during their online existence if they are not careful.
Understanding the Problem
If your business is like most, a significant portion of your online marketing and virtual shop operates through your website. All these smaller (yet vital) aspects of your business are interconnected with your main system, so to speak. Therefore, if your site goes down, gets hacked, or crashes unexpectedly, everything could be lost in an instant. Not just your online shop but also your customer portal and database, written content, imagery, and, of course, the costliest loss: the expense of rebuilding a site from scratch.
So, what causes this problem?
Numerous factors can enable hackers to take control of your site, but the most prevalent issue we encounter is faulty plug-ins. WordPress, despite being widely used, is particularly vulnerable to hacks due to its capacity to incorporate plug-ins.
Plug-ins serve various functions, ranging from sliders to graphics, videos, and more. However, if these plug-ins are not updated, and if they are downloaded for free from the internet, they can sometimes harbour viruses that, when integrated into your HTML, can compromise your site. If they malfunction and lack security, then external hackers may find an easy entry point to access the plug-in and infiltrate your system site.
Who’s Responsible?
Hosting companies should maintain backups of each site they host; however, many hosting providers, such as Shopify and Wix, have altered their policies to reduce costs on data storage. Nowadays, numerous hosting companies only offer backups if you pay for that service.
All articles and SEO work can be lost if it has not been stored elsewhere. This can negatively impact your ranking greatly.
If Your Site Gets Hacked
You not only have to restore your entire site, but you also must resubmit it to Google to clear out the bad files and make sure it is secure for people to visit.
Therefore, you must work with a well-versed web designer who knows how to avoid these instances. A great digital media marketing agency can ensure that your site will stay updated, secure, and hack-free by backing up all your information continuously.
By enlisting the help of a managed service provider like MyTech Computers, you will level up your company and enter the digital arena stronger than ever before. Enjoy the invaluable work of one of the best IT Support Company in Bacchus Marsh and sign your company up for success with a leading marketing agency. Contact us today and schedule your free consultation! Start your digital media marketing game plan today and never worry about your site being hacked again!
